How do you get customers talking about you positively? (Part 2 of 2) - SD Worx


 

How do you get customers talking about you positively? (Part 2 of 2) - SD Worx

In Part 1 of Peter's blog, he went into detail on the importance of customer success and the value of customer relationships, growth and retention. This week, Peter talks about strengthening these relationships by community-building.

How do you get customers talking about you positively?

A good method of doing this is allowing customers to build a relationship with your other customers. Don’t act on customer success until colleagues and customers are committed to:

  • Retention
  • Future relationships

Without these you may cause more work which could ultimately fail – customers know explicitly and tacitly if your colleagues and leaders are committed to them. It’s best to motivate and encourage your customers to talk to each other through methods like events, introductions, social media and/or specific customer success websites which encourage community-building.

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